If you’ve been in the market for a new home or rental property, you’ve probably scoured the internet for options and, in many cases, you probably encountered a virtual tour.

Virtual tours are the new norm in most every sales-based business. If a customer can’t preview your product from the comfort of their sofa, they likely won’t be interested. It’s one thing to take a virtual tour of a resort or hotel that you’ll be spending a week at, but a completely different story when it comes to finding a place to call home.